Emergency-only relationship
Customers remember the plumber who came at 2 a.m., but not their number, if nobody follows up.
Free tool / Plumbing
Lapsed plumbing customers.
Find who hasn't called you back.
Plumbing work is mostly reactive, so customers drift away between emergencies. A yearly water-heater flush or plumbing check gives you a reason to get back in touch. Drop your export to see who is past due and who has spent the most with you.
Open the finderWorked example
202 of 360 customers
overdue.
A synthetic plumbing list of 360 customers and 904 service visits, run on November 1, 2026 with a 12-month interval. 56% are past due. If 8% of them booked one service visit at the median value of $354, that would be about $5,721. Your list will differ, so try your own below.
| Segment | Customers | Lifetime value | Estimated reactivation |
|---|---|---|---|
| Due in the next 30 days | 10 | $7,280 | Reminder, not counted |
| Overdue up to 3 months | 27 | $20,773 | $765 |
| Overdue 3–6 months | 25 | $26,096 | $708 |
| Overdue 6–12 months | 43 | $36,951 | $1,218 |
| Overdue 1–2 years | 86 | $78,159 | $2,436 |
| Lapsed 2+ years | 21 | $17,911 | $595 |
| Not due yet | 148 | $132,877 | – |
| All overdue | 202 | $179,890 | 202 × 8% × $354 = $5,721 |
Synthetic data: invented names and service visit values between $180 and $520. It shows how the finder works, not what a typical plumbing business has. Overdue customers hold $179,890 of the list's $320,046 lifetime value.
Finder
Now use your
own list.
It starts on the plumbing settings. Your file is read only in this browser.
Your list never leaves this browser. The file is read and analysed on your device. Nothing from it is uploaded, stored or sent to analytics. You can check: open your browser's developer tools, go to the Network tab, then drop a file. No request carries your data.
1. Your business and export
Step 1 of 3Matches common column names from any CRM or spreadsheet. Column names change between versions, so check the mapping in step 2.
A yearly water-heater flush and plumbing check. Tank manufacturers commonly suggest flushing once a year; there is no single industry standard, so treat this as a starting point.
Drop your customer or patient export hereCSV or XLSX · one row per customer or one row per job/visit · or tap to choose a file
The sample is synthetic: invented names, 555-01xx phone numbers and example.com emails.
Why it happens
Where plumbing customers
drift away.
No recurring service
Without a maintenance offer there is no natural next appointment to book.
Search wins the next job
The next time something leaks, many customers search again rather than scroll back through old invoices.
Water heaters age quietly
A tank installed or flushed years ago is a likely future replacement job, and that customer is already on your list.
Getting the file
How to export
your list.
Menus change between versions, so treat these as pointers and check your software's help pages for current steps.
ServiceTitan
Export a completed-jobs or customer report with name, phone, completion date and total to Excel or CSV.
Housecall Pro
Export customers or jobs as CSV. Job-level rows let the finder add up each customer's lifetime value.
Jobber
Export clients, visits or invoices as CSV with dates and totals.
Where the defaults come from
Sources and
estimates.
Each default either links to its source or is marked as our estimate. Change any of them in the tool. Your own prices and recall rules beat any default.
| Business | Interval | Value of a visit |
|---|---|---|
| Plumbing | 12 months. MoxiSync estimate based on common manufacturer guidance. Set your own interval. | $250, used only when your file has no amounts. MoxiSync estimate. Change it to your own price. |
| Response rate | 8% of overdue people booking again. This is a deliberately low MoxiSync estimate, not a published benchmark. Vendor case studies report a wide range, and your result depends on consent, list age and follow-up speed. | |
Common questions
Plumbing reactivation,
answered.
What interval should plumbers use?
There isn't a single standard. We start at 12 months because many tank manufacturers suggest a yearly flush. If you sell drain-maintenance plans, use that plan's interval.
My export has one row per invoice. Is that OK?
Yes. Rows with the same customer ID, email or phone are merged. The latest date becomes the last visit and the amounts are added together.
What should I offer when I call?
Something useful and time-bound, such as a water-heater flush or a whole-home check. Never pressure people, and stop if they ask you to.
Done for you
We'll run the campaign
We write the messages, send them to customers who agreed to hear from you, and route replies and callbacks to your team.
Book a free callKeep reading
Related.
Win back plumbing customers?
Start with the $249 audit or a free 20-minute call. We'll look at your list and the follow-up that would work it.